Point Fit at your dealership website and it reads your live inventory. Tell it what the customer actually needs, whether that's family size, towing or the commute, and it picks the units on your lot that match. Every result links straight to the listing on your own site, or hands off to Specs for the full data and a walkaround script. No price, no payment, no financing talk. That comes later.
Toyota Sequoia: three rows for the family, real towing capacity for the boat, and a reliability record that holds up on a 35-mile commute.
Ford Expedition XLT: same reasoning on space and towing, pulled off your used row. Open the listing on your own site, or send it to Specs for the walkaround.
Fit is built around one rule: never mention price, payment, financing, or APR. This is pure needs-to-vehicle matching. The money conversation happens later in the desk process, once the customer's already sold on the right vehicle.
Fit is bundled with Calendar, Forecast, and Specs under one subscription, about a dollar a day. That's $30/month after a 30-day free trial that starts with just your email.
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